Naming project for start-up




One eye on the past, the other on the future, you eschew house tastes for post code-based singularity. You prefer traditional honey making processes to modern, while at the same time welcoming the advantages of the digital. You possess a modernist design sensibility. ‘Acre’ spelt ‘Aecre’ turns a traditional name modern without losing that sense of the old and the rural. There’s a real feel here of quality, of a quiet goodness. It’s gentle and its knowing and its not trademarked – always a good thing .

<For more on this splendid honey, see Aecre>